Compared to multi-blade cartridge razors that you pull across your skin, safety razors need to glide. The good news is that this means significantly less skin irritation [and better hair cutting]. But it also means you should be placing a high priority on lubrication before shaving.
Double edged safety razors have begun to, again, become very popular in the last couple years. Many of the early trailblazers of this movement are motivated to use the double edged blade because it offers the best shave you can get outside of a barber’s chair. Many of these early adopters are motivated by the near salon level quality the DE safety razor offers, and as such are big advocates of using a badger hair brush to apply shaving cream. We definitely do not dispute that using a brush will lead to a better shave. The bristles are able to prop up facial hair for the ultimate close shave. Saying this, the brush isn’t necessary! We concede that our...
Essay: Goals - Why it can be done: eliminating plastic from shavingPlastic razors have been around for a relatively very short time, just since the 1970s. In 1998 the so-called razor wars began when Gillette released the Mach3 razor. Schick quickly countered with their 4 bladed Quattro. Now one can find razors advertising 7 blades. But, careful, more blades doesn’t mean a better shave. In fact, the likely reason Gillette released the Mach3 is simple: increase profit margins by locking customers into buying replacement cartridges for their same razor handle. This is called creating ‘product stickiness.’ In fact, Gillette’s razor blade sales increased by 50% after the release of the Mach3. A genius business strategy, but bad for customers and...
Price Equity: Women should try it too A recent article in the Washington Post (here) highlighted the disparity between prices men and women pay for the [same] products. Overwhelmingly, products marketed to women are priced considerably higher compared to the male version of the same products. For example, women paid nearly 48% more for products such as shampoo, conditioner, and gel. Moreover, shaving products are in 2nd place for biggest price hikes-- where women will spend roughly 11% more than men for essentially the same plastic razors and cartridges (items, by the way, that are already significantly overpriced and offer an inferior shave compared to the Albatross Safety Razor). The Albatross SHAVES the World from Plastic campaign draws no...
